How it Works

A Program Built on a Cycle of Positive Impact

 

At its heart, The 3P Initiative is an engine for positive change, creating a powerful and continuous cycle of benefits that uplifts everyone involved. We don't just give out an award; we spark a ripple effect of recognition and goodwill that strengthens our entire community from the inside out.

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For the Individual, It's About True Recognition.

 

For an employee, being named a "Community Champion" is more than a momentary honor. It's a profound acknowledgment of their whole self—their professional excellence and their personal character. It’s a powerful validation that their hard work, both on the job and in the community, is seen, valued, and celebrated. This meaningful recognition boosts their morale, deepens their connection to their employer, and inspires them to continue being a positive force.

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For the Company, It's About Building a Stronger Brand.

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For our business partners, this initiative is a strategic tool for building a world-class culture and reputation. Every month, we provide a turnkey system to retain your top talent by making them feel truly valued. We then become your PR engine, transforming that internal celebration into a powerful, authentic marketing story that we share with the entire community. This solidifies your brand as a top-tier employer, a pillar of the community, and a company that invests in people, not just hires humans—giving you a significant advantage in attracting both new customers and new talent.

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For the Community, It's About Celebrating Our Backbone.

 

Every story we tell and every champion we celebrate strengthens the fabric of our community. By shifting the perspective to focus on the incredible people within our local businesses, we foster a deeper appreciation for the companies that support them. We create a more positive public narrative, inspire a culture of civic engagement, and remind everyone that the true strength of Huntington is, and always has been, its people.

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Become a Founding Partner

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We are currently in the pilot phase of our launch and are inviting a select group of community-focused businesses to help us shape the future of this initiative.

This is a unique opportunity to experience the full benefits of our program for three months, completely free of charge, in exchange for your valuable feedback. If your business is committed to celebrating its people and strengthening our community, we would be honored to start the conversation.